IBM began Reigniting Small Business from IBM in response to the COVID-19 pandemic. The resulting economic disruption has especially challenged small business owners and entrepreneurs in underrepresented populations to work differently if they are to continue to thrive. Businesses need to be able to respond with agility and resiliency, as well as utilize more virtualization of services and remote working.
Non-profits, industry partners, and other organizations that serve small businesses are also eager to help their beneficiaries relaunch their business plans to thrive in today's economy. Reigniting Small Business from IBM taps the talent and technology of IBM and its partners to help small business owners continue to effectively run their businesses, even during these difficult times.