Peruvian women have one of the highest rates of cervical cancer in the world, even though it’s largely preventable. This is especially true for women who live in isolated mountain regions, where many lack the money and means to get medical care.
CerviCusco, a non–profit organization, strives to provide affordable care, conduct outreach programs, and do research in Peru. But it needed help to serve more women. Team members from IBM’s IBM Service Corps and Becton Dickinson, a U.S. medical technology company, stepped in. They helped CerviCusco to develop a business sustainability plan, which included creating more commercial services to help fund and expand free services.
They also provided a plan to not only help reach more women and boost its operating income, but to work toward becoming a center for research on cervical cancer.